Document (#23526)

Author

Molloy, C.G.
Wollschläger, T.

Title

Imagebildung in der Bibliothek : Konzeption eines Leit- und Orientierungssystems

Source

Information und Öffentlichkeit: 1. Gemeinsamer Kongress der Bundesvereinigung Deutscher Bibliotheksverbände e.V. (BDB) und der Deutschen Gesellschaft für Informationswissenschaft und Informationspraxis e.V. (DGI), Leipzig, 20.-23.3.2000. Zugleich 90. Deutscher Bibliothekartag, 52. Jahrestagung der Deutschen Gesellschaft für Informationswissenschaft und Informationspraxis e.V. (DGI). Hrsg.: G. Ruppelt u. H. Neißer

Imprint

Wiesbaden : Dinges & Frick

Year

2000

Pages

S.391-401

Series

Gemeinsamer Kongress der Bundesvereinigung Deutscher Bibliotheksverbände e.V. (BDB) und der Deutschen Gesellschaft für Informationswissenschaft und Informationspraxis e.V. (DGI); Bd.1)(Tagungen der Deutschen Gesellschaft für Informationswissenschaft und Informationspraxis e.V.; Bd.3

Abstract

Obwohl das Thema Imagebildung an Bibliotheken in den letzten Jahren immer mehr an Bedeutung gewonnen hat, wird die Gestaltung von Leit- und Orientierungssystemen dabei kaum in die Überlegungen einbezogen. Man spricht oft von einer "virtuellen Bibliothek", konzentriert sich darauf, den Benutzern die Mediensuche und -bestellung über das Internet - nicht zuletzt durch gute graphische Gestaltung der Benutzerführung auf der Homepage - so komfortabel wie möglich zu gestalten. Dabei vergisst man jedoch zumeist, dass die Benutzer zum Abholen und Zurückgeben der Medien, zur Nutzung von Freihand-, Lesesaal- und Sonderbeständen sowie zum Besuch von Ausstellungen und Veranstaltungen, die im Rahmen der Öffentlichkeitsarbeit stattfinden, immer noch die Bibliothek als Gebäude aufsuchen und sich dort zurechtfinden müssen. Eine gute inhaltliche und graphische Konzeption und Gestaltung des Leit- und Orientierungssystems ist hierbei ein prägnanter Teil der benutzerorientierten Öffentlichkeitsarbeit einer wissenschaftlichen Bibliothek. Das Leit- und Orientierungssystern kann das Image der Bibliothek nachhaltig verbessern und die Bindung der Benutzer an die Bibliothek verstärken. Zu Beginn soll zur Verdeutlichung eine Definition der Begriffe "Leit- und Orientierungssystem" stehen

Theme

Bestandsaufstellung

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